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Product development using biomimetics

New innovation agency The Innovation Crew provides a one stop shop for product development by bringing together expertise in biomimetics, produce and packaging design and commercial marketing.  If you are looking to develop something new as a product or service then they can talk you through a number of biomimetic based case studies.

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Asides

• Ed and Rebecca Richardson raised over £400 for Guide Dogs in the Bath Half Marathon. Action pictures from the event are available on Flickr. #
• Take the World Wildlife quiz to find your inner animal. Take the quiz here #
• At the HR Forum in London today Phil Richardson presented biomimetics and how that can be used in helping understand busines relationships and growth driven change management. A summary can be found in Personnal Today #
• I am a tutor for B820 the Open University MBA module for strategy. It forms a core module for the MBA and is enjoyed by those in the second year of the MBA with the OU. I've just come from a session delivered by Professor Susan Segal Horn at the B820 residential about the planned update to B820. She asked if the tutors had any suggestions for changes. I thought it might be interesting to throw this out to the group to see what you think? If you let me have your thoughts by the 10th March I will forward them to Susan. I have suggested that the course team should consider strategy maps, an application of the balanced scorecard, the change kaleidoscope and business biomimetics. It would be great if we could build a practitioner led profile to augment the academic thinking. You never know! #
• Phil Richardson's poster Naked Strategy: using biomimetics to drive busines change won the poster award at the recent research collaboration conference sponsored by the University of Bath. Phil was presented with his award after being voted best poster by the other researchers at the conference. http://www.bath.ac.uk/research/researchers/community/rsconfhome.html #