Asides

An opportunity to shape the future of strategy in the Open University MBA

I am a tutor for B820 the Open University MBA module for strategy. It forms a core module for the MBA and is enjoyed by those in the second year of the MBA with the OU. I’ve just come from a session delivered by Professor Susan Segal Horn at the B820 residential about the planned update to B820. She asked if the tutors had any suggestions for changes. I thought it might be interesting to throw this out to the group to see what you think? If you let me have your thoughts by the 10th March I will forward them to Susan. I have suggested that the course team should consider strategy maps, an application of the balanced scorecard, the change kaleidoscope and business biomimetics. It would be great if we could build a practitioner led profile to augment the academic thinking. You never know!

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