Strategy
Biologize your stakeholders
Change management is at the heart of delivering new strategy. Stakeholder engagement is becoming a real challenge for many organisations that face increasing complexity in their respective industries. This paper brings together traditional management approaches and blends them with the latest in business biomimetic thinking. This approach provides a way to incorporate the challenges of [...]
Product and packaging ideas inspired by nature
Faraday hosted the biomimetics conference for product and packaging at the sustainability conference centre in Doncaster yesterday. Attended by innovation specialists from the FMCG sector thesession was chaired by Dr Phil Richardson, chief executive of Thoughtcrew. Dr Cathy Barnes runs Faraday, which is part of the University of Leeds. Cathy and her team provide a [...]
Pimp my cause a great way to biologize your strategy and marketing experience
Here’s a great idea. Pimp my Cause is a new site that brokers offers from marketing and strategy professionals to charities that need the help. It’s a great way of building on your skills and expertise if you want to work with the charity sector. If you are a charity you can register and say [...]
Infinity Context Free Process for business biomimetics
Dr Phil Richardson of Thoughtcrew Limited has developed a new process for the translation between between business problems and biological systems. This, the Infinity Context Free Process, provides an approach for strategic thinking and can be used as a workshop process or can be embedded into the strategy process or the innovation process of a [...]
Feedback from HR directors highlights the importance of biomimetics as a technique in leadership and change management
HR Directors that attended the recent HR Forum in London to hear Phil Rchardson give his talk on leadership and change management and the use of biomimetics as a business tool provided some exciting feedback. If you are interested in finding out more visit Thoughtcrew or call Phil on +44 208 133 4728. “Very passionate [...]
Symbiosis as a tool to understand business partnerships
At the HR Forum in London today Phil Richardson presented biomimetics and how that can be used in helping understand busines relationships and growth driven change management. A summary can be found in Personnal Today
Biologize your HR strategy
Tap into the power of nature to design and deliver your HR strategy. Using Past Casting based on the biology of crabs it is possible to design everything from a future based competency interview to aligning the leadership team to the new growth strategy. Business biomimetics provides a way of challenging traditional thinking that can [...]
Man made evolution
Did you know that cabbage, broccoli, kohlrabi and sprouts are all man made vegetables? Wild mustard was used as the initial species and then engineered over time to artificially select certain attributes. This artificial selection can also be seen in business strategy where people, processes and systems have been selected from the original. However they [...]
An opportunity to shape the future of strategy in the Open University MBA
I am a tutor for B820 the Open University MBA module for strategy. It forms a core module for the MBA and is enjoyed by those in the second year of the MBA with the OU. I’ve just come from a session delivered by Professor Susan Segal Horn at the B820 residential about the planned [...]
Naked Strategy wins award at The University of Bath
Phil Richardson’s poster Naked Strategy: using biomimetics to drive busines change won the poster award at the recent research collaboration conference sponsored by the University of Bath. Phil was presented with his award after being voted best poster by the other researchers at the conference. http://www.bath.ac.uk/research/researchers/community/rsconfhome.html
